Dear Member,
It’s Paul Gough here. And this is your personal invite to the world’s first ever “The Cashies” – the Cash PT Awards Gala that recognizes the incredible success of this community in the last ten years. Before you book your seats, and nominate your company, let me tell you why NOW is the right time to do this type of event:
Back in 2016, when I launched The Paul Gough Mastermind and Coaching Community, hardly anyone was talking about “Cash PT.”
There were no frameworks. No conferences. No playbooks. Just a few of us who believed there had to be a better way than playing the insurance game. We were one of the first ever communities of cash-based clinic owners in the world.
And now, ten years later, we’re one of the biggest, most successful, and most influential movements this profession has ever seen.
It’s time to stop, look around, and recognize how far we’ve come.
What better way to celebrate a decade of progress, courage, risk, and reinvention – than with an Awards Gala the likes of which this profession has never seen before.
This isn’t about ego or “pomp.”
It’s about recognition and acknowledgment.
This is my way of saying:
“I SEE YOU.”
I see who you’ve become. I see the struggles you’ve overcome. I see the value you bring. I see how deeply you care for your patients. I see how you lead your team. I see how hard you’ve worked for this and everything you’ve built.
Every day, you’re out there building something that didn’t exist before – a business that gives you freedom, your patients’ hope, and your family’s security. Every day, you’re out there living with doubt and fear, dealing with rejection, facing criticism head on and making something of yourself and FOR yourself in spite of all of that.
It’s time YOU – and this profession got the recognition it deserves.

The Cashies, in Hollywood, at The Cash PT Summit, May 1-3, will be that moment.
A night to look back, be proud, and celebrate the boldest generation of practice owners the world has ever seen.
Any Company That Brings Four Or More People Will Also Get Their Name Printed On A Hollywood Star Decal On The Event Floor visible as you walk into the room every morning.
1 Ticket – $300
Give the gift of growth, belief, and breakthrough to another clinic owner.
Many of your peers, friends, or fellow clinic owners would love to be in a room like this – but often won’t invest in themselves until someone believes in them first. The Gift-A-Ticket option allows you to purchase a seat for someone you respect, admire, or want to help rise with you.
This is your chance to:
They will receive:
And you get the satisfaction of knowing that you were the person who opened the door for them – which, in many cases, will create a lifelong bond and a huge amount of goodwill.

Nominations for The Cashies officially open on March 1st. On that date, clinic owners, team members, and even patients will be able to submit entries across our 12 award categories, recognizing everything from Marketing Excellence to Team of the Year, Rising Star, Community Impact, and International Clinic of the Year.
Each nomination will include a short, written submission and optional supporting materials (photos, videos, testimonials, or metrics).
Once submitted, the 5 person independent judging panel will review all entries and select five finalists for each award. Finalists will be announced mid-April, and the winners will be revealed live – on stage – at The Cashies Gala in Hollywood. This is your opportunity to shine, to acknowledge the people who helped you get here, and to celebrate a decade of progress in the Cash PT movement.
When a winner is announced at The Cashies, the moment belongs not just to the clinic owner, but to the entire team behind the success.
All team members present will be invited to join you on stage to share the spotlight, the celebration, and the official event photograph in front of the Hollywood backdrop.
Every award category comes with a beautiful, professionally crafted trophy that the winner will take back to their clinic – a permanent symbol of the progress, leadership, and impact your team has created. This isn’t just recognition… it’s a milestone your staff will remember for the rest of their careers.
For a newcomer (less than 2 years in business) already making waves and changing what’s possible in the cash-pay world.
Recognizing extraordinary year-over-year growth - proof that speed and bold action still win in this profession.
For the creative genius who turned funnels, ads, and AI into consistent cash flow.
For the unsung hero behind the scenes - creating campaigns, managing funnels, and keeping leads flowing.
For the systems-minded leader who keeps everything running smoothly while freeing the owner to lead.
Celebrating collaboration, communication, and a winning culture - proof that “together” really does go further.
For the clinic owner who leads by example - building people, not just profits.
Honoring the clinic pioneering AI, automation, or systems that redefine what modern private practice looks like.
For the clinic owner who has experienced the most profound personal and professional growth this year.
Recognizing clinics whose mission reaches beyond their walls - improving lives and lifting their communities.
Celebrating excellence beyond U.S. borders - honoring the pioneers carrying the cash-pay message around the world.
The highest honor - recognizing the clinic that has excelled across every dimension: growth, leadership, impact, and culture.
Yes – and we strongly encourage it. You can purchase anywhere from 1 to 8 seats on the ticket page. Most clinics bring 3–8 people so their entire leadership team can benefit from the Summit and be part of The Cashies Gala experience. Larger team packages also come with special perks like reserved seating and group red-carpet photo sessions.
Your ticket includes full access to the 3-day Summit, all Friday and Saturday meals, and a seat at The Cashies Gala. It also includes access to the Red Carpet Walk, all keynote sessions, team tracks, and the full exhibition area. There are no hidden fees – your ticket covers everything you need for an incredible weekend.
While it’s not required, it is highly recommended. We have a limited block of 100 discounted rooms at $275 per night (normally $525–$550 on Booking.com). Staying on-site means you won’t miss a moment, it eliminates travel stress, and it places you right at the center of the Hollywood experience. Rooms will sell out fast – once they’re gone, the price jumps back to full rate.
Nominations open March 1st. You’ll be able to submit entries across our 12 award categories, including written submissions and optional supporting materials. Finalists will be announced in April, and winners will be revealed live at the Gala – with their entire team invited on stage to share the moment. Every winner receives a professionally crafted trophy to take back to their clinic.
This is a Hollywood red-carpet event, so dress to impress. Think: modern glam, cocktail attire, suits, evening dresses – the kind of “wow factor” you would expect for an awards night in Los Angeles. We will have professional photographers on the red carpet, so it’s a night to look and feel your best.
If you have any additional questions, please feel free to email: paul@paulgough.com or call PAULA on: +1 (407) 801 7297 and she will be happy to help you 24/7.
See you in Hollywood.
Best wishes,
Paul Gough